SquidWerks LLC (SQW) (aka SquidWerks Infomedia (SWIM)) is a limited liability company established 10 Mar 2015 by William Jehle.
The purpose of SQW is to establish a business entity to combines Jehle's diverse existing businesses, protect existing assets, and explore new opportunities.
The SquidWerks name was inspired by a conversation with a friend who described Jehle as "squid-like with tenticles going out in all directions."
- BellyJelly Music - Record label and retail sales channel started in 2003.
- Audio / Video - Musical works led to filming the construction of guitars. Video "how to" instruction focused on cigar box guitars led to an interest in their history.
- Books - Interest in the history of cigar box guitars led to interviews and years of concentrated study. Interest also led to the acquisition and expansion of the cigar box guitar museum.
- The Cigar Box Guitar Museum - The largest private collection and occationally displayed museum of numerous examples of cigar box instruments dating back to the civil war.
- arsehole Amplification - Hearing loss from a combination of physical damage, head trauma, and family history led to experimentation in amplification. A long-time curiousity with electronics combined with a funny name has accidentally sparked interest in these custom creations.